August 21, 2025

Dear Cattleman,

         Hope this letter finds you with plentiful grass, water and strong markets. Everyday seems to be found with new records in 2025. Whether it be rainfall or markets we are in unprecedented times. The confluence of our contracting national herd and exceptional demand for beef has created a unique window of opportunity for cow-calf producers. With heifer retention at best, still at a maintenance level, gives us confidence to make long term decisions to sustain our operations.

         We are excited to present an exceptional group of bred females at our upcoming auction August 30^th . Our bred heifer offering consists of flashy females from both our A Bar Ranch spring herd and the 7S Stuart Ranch heifers.  Both built on generations of shrewd selection and environmental pressures to produce a female fit for our criteria. Our bred cow selection has several offerings of uniform lots of young cows ready to go to work. We are pleased with our conception with all the females coming off grass and great condition heading towards fall.

         Videos have been/will be posted and online bidding is available through DV Auction. Please see the QR code below, there you will find a link to the videos and registration if you wish to be online. Come early to view the cattle and then enjoy a chuckwagon ribeye steak sandwich. We appreciate your business and look forward to seeing you at the ranch August 30^th . Please don’t hesitate to call/text if you have any question.

The Armitage Family